From September 20 to 27, 2018, the 67th IAA Commercial Vehicles was held at the Hannover Exhibition Center. The Exhibition is held biennially and it is the largest global commercial vehicles and parts exhibition in terms of scale and influence. As one of the largest auto parts manufacturers in China, Tri-Ring Group exhibited at the IAA Commercial Vehicles for the third time since 2014. At this Exhibition, over 30 series of 111 technologically advanced auto parts products including CV front axle assembly, forgings & castings, steering gears, auto bearings, electric appliance, and products from other Chinese suppliers on the PARTELINK platform attracted numerous international customers to stay and explore. Tri-Ring has demonstrated once again the charm of Chinese auto parts at the world’s most important stage for commercial vehicle industry.
Finished Tri-Ring Booth Waiting for the Visit by International CV Customers and Peers
Endless Pursuit for the Best: Deepening the Partnership with International Strategic Customers
During the exhibition, the senior managers from Daimler AG’s departments, facilities, and the Greater China area, as well as the senior managers from international strategic partners including PACCAR and TATA visited Tri-Ring at the booth. Discussions were focused on the topics of deepening cooperation partnership, enlarging cooperation scales, and expanding cooperation areas.
In recent years, Tri-Ring Group has been actively implementing the development strategy of “Adjusting the Structure, Improving the Level, Achieving the Internationalization”, taking the standards of global high-end manufacturing industry as the benchmark, and improving its international operation ability, to boost its high-quality development. As a global strategic supplier for Daimler AG, Tri-Ring Group has been continuously strengthening and deepening the strategic partnership with Daimler. It has invested and set up the world-leading auto parts forging and machining smart production lines to supply high-quality auto parts products to Daimler plants in the USA and Germany with zero PPM for the years till today. Meanwhile service centers were also established around Daimler plants in the USA and Germany, to ensure the best on-site services through real-time business & technology communication and rapid response.
Tri-Ring Group was once nominated for the seventh Daimler Supplier Award in quality as the only one supplier from China. In February 2018, Tri-Ring Group was recognized at the tenth Daimler Supplier Award for its excellent performance in quality (Global Procurement Trucks and Buses category). During this Exhibition, Tri-Ring Group was invited to the Daimler Trucks and Buses Supplier Dialogue 2018 and Daimler China Supplier Appreciation Dinner themed with “We Meet for Future!”. At the events, Tri-Ring briefed its recent development with Mr. Sven Ennerst, Head of Truck Product Engineering, Global Procurement and Daimler Trucks China, and other Daimler senior managers, and was highly appraised by Daimler management.
Mr. Joerg Reiting and His Team from Daimler Greater China Visit Tri-Ring Booth
Breakthrough after Profound Accumulation: Light-weight Front Axle Assembly and other Advanced Products Draw Attention
During this Exhibition, Tri-Ring Group presented its CV front axle assembly, HPS & EPS, wheel hub bearings, and many other new products for the first time. Among them, the CV front axle assembly has been armed with the punch hole I-beam and steering knuckles & arms developed and manufactured by Tri-Ring with the world’s most advanced technologies and equipment. The punch hole in the beam contributes significantly to light-weight while maintaining the level of stiffness. Needle bearings have been applied to the bushing for the beam’s king pin hole to improve the steering control and reliability, and world-class disc-brakes and maintenance-free wheel hub assembly have also been applied to the axle. The performance and quality of the product reaches the world top level. As for the self-developed FNBK HPS & EPS and other products, they are as well manufactured with internationally leading process technologies and assembly & testing equipment, and full process traceable online inspection and assembly data have been applied.
Tri-Ring’s High-end CV Front Axle Assembly Draws Attention from International Customers and Peers
The high-end commercial vehicle parts exhibited by Tri-Ring draw wide attentions from international customers and peers. World-renowned OEMs including Volvo, MAN, ZF, Schaeffler, Meritor, AAM, BPW, and many auto parts dealers visited Tri-Ring’s booth to communicate on business and technology topics and to explore the opportunities of cooperation.
One with Long Sleeves Dances Well: Building Leading Advantages in the International Marketing & Sales Services
As Tri-Ring’s strategic platform for internationalization, Tri-Ring International has been deeply cultivating the international market for many years, and has set up complete marketing & sales network around world automobile industry hubs and major markets. To seize the strategic opportunities of the “Belt and Road” initiative, the market layout has been extended to cover Africa and other countries and regions along the route. At this Exhibition, new and old customer friends from America, Europe, Asia, Africa visited Tri-Ring booth one after another, to renew friendship, and discuss cooperation and development.
To boost more auto parts manufacturers “going global”, Tri-Ring International utilizes its years of experience in the development of international market and advantages in the channels to forge the auto parts cross-border supply chain service platform PARTELINK. At this Exhibition, the PARTELINK platform made its debut in the European Market. Auto windows, aluminum castings, Mg alloyed rims, and other products on the platform supplied by Chinese premium suppliers have attracted large numbers of OEMs and aftersales dealers to consult and discuss. To perfect the warehousing & logistics service function of the platform, Tri-Ring International has established strategic partnerships with DB Schenker, Maersk Line, and other large international warehousing & logistics companies, providing Chinese suppliers with flexible and diversified warehousing & logistics solutions for their export products.
Recommend Premium Chinese Supplier’s Products on the PARTELINK Platform to Overseas Customer
During the Exhibition, Tri-Ring International’s German, Polish, Austrian and other European area’s marketing & service team and dealers and the directors from Poland Krasnik plant got together in Hannover. They have made deep discussions on further forging the leading advantages focusing on marketing & sales channels, warehousing & logistics network, pre-online professional value-added services, and have exchanged opinions on the market development for complete commercial vehicles and new auto parts products.